bizMaestros is Unilever’s flagship business competition that has been rendering its participants with the thrill of an actual business. This platform gives final year undergraduate students an unparalleled opportunity to work on business challenges and build their acumen & skills, thus preparing them for the corporate world. There will be three exciting rounds that will be hosted virtually to ensure participants’ safety. The bizMaestros online platform will provide the participants enough leeway so that they can participate in the competition without being exposed to the COVID-19 virus. 

The Problem

With the ongoing global pandemic, many of the ongoing projects from diverse sectors came to a halt. But Unilever decided to arrange its showcase business competition, given the COVID situation currently being handled with proper caution. With educational institutions and workplaces running their activities through online mediums, the competition stakeholders also decided to hold the long drawn out program over online capabilities. Thus, the bizMaestros website came into existence.

The Solution

Unilever conducted all the rounds of bizMaestros 2020 online. From team registration, case delivery, score distribution, to checking deadlines, rules & regulations, submission of the solution, video upload, the result showcasing, cases & solutions from previous years, etc. Everything was managed, controlled, and supervised through the bizMaestros website. Thus, the participants maintained their safety while the competition ran with all its glory.